Why Air Purifiers in India 2020 Are Gaining Popularity?


Urbanization and industrialization have contributed to easing our lifestyle. The work progress has increased with good capital across the globe. But, with so many positives, there is one drawback, which is air pollution. And, this degrading air quality has brought the best air purifier in India in the spotlight. 

I want to share the New York Times column story by a South Asia correspondent named Gardiner Harris. He shared the impact of Delhi’s bad air quality on his eight-year-old son’s health. He added that Delhi is in the pediatric respiratory crisis. This is a single example, there is a number that can be added to explain the alarming situation of air pollution in India’s capital, Delhi. 

It is not feasible for everyone to just pack up and relocate to another place. So, to combat this crisis, bring home the best solution named air purifier. 

The factors that lead to the rising popularity of air purifier in India 2020

Air pollution is turning serious 

The quality of air around is deteriorating day by day. Let’s check some statistics:

  • 4+ million children in Indian schools have developed serious lung diseases from poisonous air, these diseases are irreversible.  
  • Among the most 25 air-polluted cities across the world, 13 are in India. 
  • And, the thing that we are not aware of is indoor air is 10 times more poisonous than outdoor air.  It means more air pollutants exist in our indoor surroundings. 

Visible growth of air purifier market in India 

In the past few years, the market of air purifiers has grown to a surprising figure. Will you believe it?  From nothing, it has reached to $23.45 million (Rs150 crore). Philips’s business head Mr. Jayanti Singh claims that our future can be much better with the Best air purifiers in India

The overall market growth has reached 45% compounded annual growth rate (CAGR). Further, Mr. Singh added that it will jump to 60% CAGR in the coming years. 

High-tech power of air purifiers:

Integrated with hi-tech features and specifications, the air purifier cleans the indoor air thoroughly. It removes impurities, including  PM 2.5 particles, which is a tiny particulate that is injurious to human health). And, it purifies other pollutants such as smoke, airborne irritants, pollen, etc. Many air purifiers companies claim to reduce asthma attacks and allergic reactions. 

Market segments covered by an air purifier

According to technology 

  • Type-1 (Carbon+HEPA)
  • Type 2 (Ionizer + Carbon + HEPA)
  • Type 3 (Electrostatic + Carbon + HEPA) 
  • Type 4 (Electrostatic + UV Light + Ionizer + Carbon + HEPA

According to types 

  • Car
  • Room 
  • Hospitals

According to sales channels 

  • B2B
  • Retail 
  • Online

According to the noise level 

  • 35 to 50 dB 
  • 50 to 1.65 dB 

According to area 

  • Under 250 Square Feet 
  • 250 to 300 Square Feet 
  • 300 to 500 Square Feet 
  • More than 500 Square Feet

According to weight 

  • Up to 7 kg
  • 7 to 15 kg
  • Above 15 kg

Improved literacy rates contribute to more popularity of air purifier

Improved literacy rates in India have led to a growing awareness of the bad impact of indoor air pollution and airborne diseases. In both Tier 1 and Tier 2 cities, vehicular emission, construction activity, and bad air quality have compelled the people to buy the best air purifiers in India. This has increased the revenues in the air purifier market. 

In 2018, the air purifier market witnessed maximum deployment from the residential sector. The second position was for the retail and commercial sectors. And, the reason behind it is that people have become more aware of the impact of air pollution on human health. And, they have understood this fact that it is the best preventive measure to get rid of bad quality air within their homes. Apart from the residential area, air purifiers are being installed across retail malls, commercial spaces, clinics, hospitals, etc. 

Wrapping Up 

Hence, the above factors clearly indicate why air purifiers are going to dominate in 2020. So, buy an air purifier according to your usage with K2 Appliances. These come in varied capacities. You can pick according to your room whether it is small or large, usage whether you want to combat airborne viruses, bacteria, germs, etc. 


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